The long-standing festival “Aria di Festa”, which for over 35 years has been the opportunity to celebrate Prosciutto di San Daniele in its hometown with a full calendar of events, activities and tastings, has been given a new name and new dates. After the forced stop of the past two years due to the pandemic, in 2022 the event is back in San Daniele del Friuli with an even richer format, the main characters will be all the excellent food and wine products of the Region. Hence the name: Aria di Friuli Venezia Giulia.
All the highlights of Friuli Venezia Giulia take center stage
Close to the unmissable San Daniele DOP, visitors will be able to find – and obviously taste – other delicacies characteristic of the territory, such as Formaggio Montasio DOP, the white wines and the products under the brand name “Io sono FVG” (I am FVG), the brand that proves the sustainability of the regional businesses and of their supply chains and it also grants the origin of the agri-food products
This will allow tourists and visitors to enjoy an even richer program, with tastings, visits to the prosciutto factories, cultural and entertainment events and show cooking events. All the Friulian territory will be promoted: visitors will be able to get to know the features that make this region, made of people, traditions, excellences and nature, unique.
The date is exceptionally postponed to August
The event, for this year only, will take place at the end of August, from 26th to 29th, in order to overcome the limitations imposed by the measures to handle the pandemic and avoid the overlap of the event with other promotional events organized by the Consorteum.
Aria di Friuli Venezia Giulia will reaffirm the strong link that connects the Friualian DOP with its territory and will boost important synergies between the regional touristic and food and wine sectors.
From San Daniele del Friuli to the rest of Italy
Aria di Friuli Venezia Giulia stands alongside other promotional events that are underway, promoted by the Consorteum of Prosciutto di San Daniele. Notably the tour Aria di San Daniele started in March. It’s a traveling format which, from now until November, will cover all major Italian cities, to carry a “taste” of San Daniele also to the rest of the country.